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What does mobile development cost?

The cost of developing a mobile application (app) depends on various factors that influence the entire development process. Here are some of the most important aspects that determine the pricing:

1. Platforms: iOS, Android or cross-platform?

One of the first decisions to be made is the choice of platform. Developing an app for a single platform (iOS or Android) is usually cheaper than a cross-platform solution.

  • iOS or Android: Development for one platform usually has lower costs as it only needs to cover the specific requirements of one platform.
  • Cross-platform: By using frameworks such as React Native or Flutter, you can develop an app that runs on both platforms. This can be more cost-efficient in the long run, but the initial investment is higher.

2. Functional scope of the app

The range of functions is one of the biggest cost drivers. The more functions and complexity your app requires, the higher the costs will be. Typical features that influence prices are:

  • User accounts & authentication (e.g. email, social media login)
  • In-app purchases or subscriptions
  • Push notifications
  • Offline functionalities
  • Geolocation & map integration
  • Interaction with hardware (e.g. camera, sensors)

Each of these functions requires additional development time and testing, which increases the overall costs.

3. app design and user experience (UX/UI)

A simple standard design is cheaper, while a unique, customized design for your app will cost more. Usability and design play a crucial role in the success of your app, so investing in high-quality UX/UI can pay off.

  • Simple design: Use of standard components, less design effort.
  • Customized design: Customized designs and animations for a unique look and feel.

4. Backend development

Many apps require a backend infrastructure to store and process data or to communicate with other systems. A simple backend is less expensive, while a complex server infrastructure for e.g. real-time data processing or high user numbers is associated with higher costs.

  • Simple apps: Local storage, no or minimal server communication.
  • Complex apps: Databases, cloud services, API integration and real-time capabilities.

5. Maintenance and updates

The development of an app does not end with the launch. Regular maintenance, security updates and optimizations are necessary to keep your app running smoothly and securely. This also includes future improvements and adjustments based on user feedback.

  • Minor maintenance: Minor bug fixes and updates.
  • Major updates: New functions or adaptations to operating system changes (e.g. iOS or Android versions).

6. Development duration and project management

The duration of the project and the project management method (e.g. agile development) also influence the costs. A complex project requires more resources and more intensive planning. Projects with tight deadlines can be more expensive, as more developers and capacities have to be deployed in a shorter period of time.

7. App Store Submission and Optimization

Submitting an app to the app stores (Google Play, Apple App Store) is often an additional cost, especially if app store optimization (ASO) or special measures to comply with app store guidelines are required.


Tip:

At up1, we provide a clear and transparent cost estimate. We analyze your requirements in detail in order to provide you with an individual proposal that aligns your budget and your goals.

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